Stores built for sizes, variants and seasonal drops
Fashion e-commerce lives or dies on variants, sizing and returns. Pakistani fashion adds seasonal collections and heavy Instagram-driven demand. We build for all of it.
The market reality
Size-related returns are the largest avoidable cost in Pakistani fashion e-commerce. A detailed size guide with actual garment measurements, rather than generic S/M/L, is the single highest-return addition to a fashion store.
What fashion businesses deal with
- Size and colour variants poorly handled by generic stores
- Returns and exchanges eating margin
- Instagram traffic that never converts on the website
- Seasonal collections needing a site rebuild each time
- Stock split between shop, website and Instagram
Boutique CRM
Collections, stitching orders and customers' measurements
Measurements are on slips of paper, stitching orders are promised by memory before Eid, and last season's customers are never told about the new collection.
- Orders
- Measurements
- Trials & fittings
- Collections
- Articles
- Fabric & materials
- Karigars & tailors
- Production plan
- Customers
- Bridal orders
16 modules · 61+ screens · built around how fashion businesses actually work
What we build
Variant management
Size, colour and fit combinations with per-variant stock and images.
Size guides
Measurement guides and fit advice that measurably reduce returns.
Instagram commerce
Shoppable feed and catalogue sync so Instagram traffic can buy without leaving.
Collection launches
Scheduled drops with pre-order and countdown, no rebuild needed.
Exchange workflow
Self-service size exchange that keeps the sale instead of refunding it.
Integrations
Services this sector uses most
E-commerce Development
Online stores built for cash on delivery and WhatsApp orders
From Rs. 20,000
Shopify Development
Shopify stores configured for the Pakistani market
From Rs. 15,000
Meta Ads (Facebook & Instagram)
Facebook and Instagram campaigns that pay for themselves
From Rs. 5,000
Branding & Identity
A brand that looks like it belongs at your price point
From Rs. 2,000
Questions
- Can we sell directly on Instagram?
- Yes. We sync your catalogue to Meta so products are shoppable in-feed, while orders still land in your own system.
- How do we cut size-related returns?
- Publish real garment measurements rather than generic sizes, add fit notes and model measurements, and offer exchange rather than refund. This is the biggest single lever on fashion margin.